Displaying posts published in

April 2010

Tied to a Provider

Much of my work is done through colleagues – for example, I have a few graphic artists that I can hire on a regular basis, some SEO specialists, marketers, branding consultants, web developers, and so on. While I can do some of all this work myself, most of my clients need a combination of experts […]

Visitors and Organic Growth

A question that has come up on several occasions is how to build a large user base for a website that depends on its users for content. The first users will have little incentive to stay – after all, there’s no content there yet. Later users will not arrive, since the earlier users have not […]

I Eat My Mistakes

I have a simple guarantee with my business, one which has cost me a fair bit. Over time, I’ve come across a few other businesses with the same type of guarantee, and I prefer to give them my business. The long and short of it is that I eat my mistakes. What I tell my […]

Why Do You Pay Too Much

I was chatting with someone a week ago, and he mentioned to me the price he was paying for a particular service. As it happened, I know the amount of effort involved in doing that kind of work, and raised some surprise at the price he was paying – it was about 5 times the […]

Choosing an Online Image

With thanks to @robsarj who inspired this post with a question about selecting a new avatar. Last week, I saw a question on Twitter regarding a choice of images for an avatar – should it be an action shot, or perhaps stick with a more formal portrait. Several messages later, it became quite clear that […]

Risk and Reward

There are many expressions around describing the fact that you have to work to get rewarded – there’s no such thing as a free lunch – and that the amount of the reward will be proportionate to the work done – you get what you pay for. There are expressions relating risk and reward – […]

You Need to Communicate

Earlier this week, I noted that I had written my 200th article for this site, despite the fact that I’m not a writer. While in school, I always enjoyed writing, but I have never studied the art and science of communicating. In hindsight, this is regrettable, as I have discovered since graduating university that the […]

Technology Consultants

I’ve been touching on this subject on occasion, perhaps because this is the premise behind my business, but also because I’ve seen several business cripple their own ability to grow due to a lack of foresight in this area. Several people have debated this concept with me, and I’ll let you judge for yourself. The […]