Displaying posts tagged with

“conversion rates”

Marketing – Paying Attention to What is Not Said

Working in business consulting, some of my time is spent dealing with the issue of marketing – namely, assisting clients in getting the word about their product or service out to their target market. Sometimes, the issue is reaching the target audience, which is usually fairly simple to solve. Other times, the issue is about […]

The Value of Your Time

Over the last few weeks, I have been sent requests for articles from a variety of people, for many different reasons. In each case, there was to be no direct compensation for my work, though there would be significant exposure and references back to my website. As the revenue model of my site itself is […]