Displaying posts tagged with

“networking”

A Matter of Trust

In studying the business applications of being a personal trainer, there was a comment that piqued my interest: Within 6 to 9 months of becoming certified, if you are not getting 75% of new clients via referrals, you’re doing something wrong. This is particularly interesting to those in service-based industries. Getting new clients is generally […]

Willing to Say No

I belong to a small network of businesses each of which provides similar and related services, though it is rare for any of us to compete directly with one another. This allows us to forward projects and clients to each other with little risk of losing the client. A few days ago, the owner of […]

Starting a Business

A recent course which was titled “Starting a Business” and ended being better named “Writing a Business Plan” got me thinking about what kind of advice I would give to someone just starting out. I thought back to a few businesses which started out as a single person, and have grown, and realized that there […]

It Pays to Give Away

A few years ago, when just starting out in the consulting business, I would have been reluctant to give up any business at all. If someone asked me to write them a tiny script, or a massive desktop application used by thousands of people simultaneously, I would have been eager and raring to go. The […]

Are You Magnetized?

Over the last few years, I’ve begun to suspect that in some sense, I’m a magnet, and I’m not sure why. Not that I’m complaining – on the contrary, this magnetism has brought me large amounts of business, but I’ve tried to understand how this can be replicated. First, though, I should explain what I […]

When You Work for Yourself

Perhaps one of the factors of life as the self-employed freelancer is in regard to what happens when you get sick. Or, if it isn’t you who gets sick, a family member who you have to care for. Even for those under the impression that they rarely get sick, it tends to happen, as Murphy’s […]

Not Everyone is a Customer

In a recent article I wrote for a local organization, I discussed an approach to networking that involves whispering, not shouting. The article addressed a common issue with organized networking events in which people shamelessly self-promote without establishing connections, turning the event into a mass marketing forum. What many people fail to realize at such […]

The Value of Your Time

Over the last few weeks, I have been sent requests for articles from a variety of people, for many different reasons. In each case, there was to be no direct compensation for my work, though there would be significant exposure and references back to my website. As the revenue model of my site itself is […]