Displaying posts tagged with

“reputation”

Question: Are Your Customers Always Right?

There’s a famous saying that “the customer is always right”, but many people who work in businesses and interact with customers on a daily basis will disagree. There are certainly times when this saying might not be true, but in some businesses, this is taken to an extreme level. In your business, what do you […]

Bolster Credibility by Writing

At a marketing course on how to be asked to be a guest speaker at universities, an observation was made: If you want instant credibility, write a book. Interesting logic, considering that many writers are people I wouldn’t necessarily want speaking at an event, or even consider credible because of their writing. For some, writing […]

Universal Imaging

In a recent article about my choice of photo for my online presence, I discussed the fact that one of the criteria I had for the image was that it be universal. I wanted something consistent between the various sites I’m on – that if someone is looking for me, they will always see the […]