A recent post on Twitter caught my eye: Company Claims Guaranteed Search Engine Placement Service Only, of course, this company is not Google, but rather, an SEO company based out of South Africa. Knowing the value of such a statement, they’ve offered to guarantee results, with your money back if they fail. While many SEO [...]
Perhaps one of the more difficult things to assess in an interview is whether or not the candidate is competent in the needed area. After all, it can be quite easy to talk in a manner that indicates competence without actually being able to do the job, and it can be extremely time consuming to [...]
A well known prayer, originally authored by Reinhold Niebuhr, reads as follows: God, grant me the serenity To accept the things I cannot change; Courage to change the things I can; And wisdom to know the difference. This prayer, with it’s insight to perspective on life’s challenges, has been used by various organizations looking to [...]
When HP was first founded, it was done on the basis of a product which had been built out of curiosity and then sold, followed by requests for more. The engineers then built another product, and then another, each of which sold to more and more customers. The company grew on the basis of many [...]
As the leader of a business, whether it’s just you and your goldfish, or you and 100 employees, it can be lonely at the top. After all, you’re the one who’s put in more hours, taken more risk, than anyone else around you. You may have more at stake in your business than anyone else. [...]
Elie Kochman is the author of Advice for Small Business Owners and the founder of Optimal Upgrade Consulting. Using his experience working in the corporate world along with his exposure to the world of small businesses, he writes these articles to assist others avoiding common pitfalls of growing a business. His experience in the corporate world, building his own business, and working directly with other growing businesses has given him some perspective on the trials and pains of running a business.
